That Man Behind the Curtain: December 2014

It’s time once again for me to pull back the curtain and show you the numbers of our little zine!

The Money Aspect

Amounts in parentheses are losses/expenses.

For the month of December:

Hosting: ($17.06)
Stories: ($80.00)
Art: ($199.56)
Advertising: ($115.00)
Payment Processing Fees: ($9.36)
Donations: $93.00
Ad Revenue: $0.60
Book Sales: $170.41
Total: ($210.74)
QTD: ($454.52)
YTD: ($2,913.66)
All Time: ($10,426.43)

As per usual, I try to list costs for art and stories under the month that the stories run on the site rather than when I pay them. I also cover Paypal expenses when paying authors and artists.

That Ain’t Right continues to sell like gangbusters. I’m going to assume that it’s due in large part to it being Cthulhu related.


We were closed to submissions in December, so we remain at at 54.94% for all time.


Facebook: 893 (+17)
Twitter: 335 (-2)
Google+: 42 (-2)
Tumblr: 50 (+0)
Mailing List: 36 (+5)
Patreon: 8 (+2)


The site experienced an increase in overall traffic for the month. We had a total of 1,339 visits. Our traffic consisted of 841 users and 2,396 page views. This traffic was spread out over the month more evenly, so our highest day of traffic was only 71 instead of 90+.

Despite Google Analytics making it increasingly difficult to find this part of the report, I was still able to find the search terms from our  organic traffic. This month’s search engine term is “method of family management.” I’m not sure why they thought we would be a good source, but I won’t turn it down.

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