That Man Behind the Curtain: October 2016

Picture of our cat, Gabe.

This is our cat, Gabe. He’s searching the ‘tubes. (He’s an old cat–he’ll be old enough to legally drink in the U.S. in March!)

This month has been about trying to get all the books out the door. Printing books! Shipping books! Because of delays with Fitting In, we were having to work on both Fitting In and Mad Scientist Journal: Autumn 2016 at the same time. Zany!

The Money Aspect

Amounts in parentheses are losses/expenses.
Hosting: ($17.06)
Stories: ($80.00)
Art: ($198.14)
Advertising: ($20.00)
Processing Fees: ($14.78)
Printing: ($1,689.01)
Donations: $38.71
Ad Revenue: $0.21
Physical Sales: $42.00
Online Book Sales: $56.75

Total: ($1,964.36)
QTD: ($1,964)
YTD: ($4,030.06)
All Time: ($18,174.09)

As usual, I try to list costs for art and stories under the month that the stories run on the site rather than when I pay them. (This does not apply to special content, which does not have a specific month associated with it.) Sales are for sales when they take place, not when it’s actually paid out to me.

As mentioned, we were getting two books out the door. So we had spikes in art (paying for cover art) and printing all those books. We also had some unexpected costs doing our limited edition books. There was a learning curve, but I think if we offer them again, we’ll be better informed.

Submissions

We were closed to submissions in October. All time acceptance rate remains at 44.7%.

Followers

At the end of September:

Facebook: 1,398 (+18)

Twitter: 491 (+7)

Google+: 61 (+0)

Tumblr: 184 (+9)

Mailing List: 64 (+2)

Patreon: 11 (-1)

Traffic

In October we had 802 visits, involving 614 users and 1,401 page views.

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